The complete guide to a successful Twitter marketing campaign Twitter is a microblogging service that's changing the way we communicate. Marketers recognize its value, and Twitter Marketing: An Hour a Day offers marketers, advertisers, brand managers, PR professionals, and business owners an in-depth guide to designing, implementing, and measuring the impact of a complete Twitter strategy. Expert author Hollis Thomases acquaints you with the Twi ...
Trust in business is at an all-time low, but more people than ever claim that working for an ethical company matters to them. Something has to change. But in a everyday working environment, ethics often seem abstract and hard to grasp. The Right Thing is here to help, as leading business consultant Sally Bibb gives you simple steps to make sure that you’re working ethically. The book features: Simple explanations of big ethical ideas Case studie ...
In this book, authors Dalton Cervo and Mark Allen show you how to implement Master Data Management (MDM) within your business model to create a more quality controlled approach. Focusing on techniques that can improve data quality management, lower data maintenance costs, reduce corporate and compliance risks, and drive increased efficiency in customer data management practices, the book will guide you in successfully managing and maintaining yo ...
Apply proven critical thinking processes and supercharge your business Alamo Learning Systems has been providing Critical Thinking Skills (CTS), problem solving, decision-making, preventive action, and innovation training solutions to the corporate world for more than 35 years. They have been at the forefront of such movements in management as ISO 9000, Six Sigma, and Lean Manufacturing. Now, in Think Fast!, these CTS experts bring you an up ...
Military veterans prepare for the next mission in their careers Written by veterans who have successfully made the transition, Down Range offers career planning guidance to U.S. military veterans coming off active duty. This is NOT simply a guide to transitioning from the military to the civilian world. This is NOT a guide to getting a job. This book IS a guide to developing a post-military career, not just for the first few days, weeks, or mont ...
World-class guidance on using information to achieve better performance Examining the characteristics of information and the latest findings in cognitive science, this book shows how the mind works, how it can be used to think optimally about your business, and how to improve business performance with better information management practices. Provides the process and tools necessary to identify this information and how to remember it, and how to ...
A groundbreaking study of the investment portfolios of takaful companies, their general investment patterns, and their future investments The Islamic finance industry has witnessed remarkable growth over the last decade, and one of the most successful segments—poised for even greater expansion—is the Islamic insurance (takaful) industry. In Takaful Investment Portfolios, distinguished takaful scholar Abdulrahman Khalil Tolefat explores the inves ...
A straightforward guide to the role of IT departments and vendor's in assisting organizations in going green with the aid of IT-related resources and offerings. This book provides organizations with strategy, planning, implementation, assessment guidance for their Green initiatives. It discusses the many benefits of Green initiatives with the assistance, integration and collaboration of IT department and vendors, i.e. custom and vendor applicati ...
Change the way you think about work (and life) by focusing on results—and only results Why Managing Sucks and How to Fix It shows how the Results-Only Work Environment (ROWE) mindset can make you or your organization more entrepreneurial, more connected with the broader trends in your industry, and more willing to take smart risks. It explains how to set clear expectations and focus on the endpoint as opposed to managing the process that gets yo ...
